MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Translation Technology
How MotionPoint Reduces Complexity for Customers
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By: Reagan Evans
October 02, 2017
How MotionPoint Reduces Complexity for Customers

MotionPoint’s fully turn-key, worry-free solution helps you avoid the technical and operational minefields of website translation.

Website Translation
7 Pitfalls and Best Practices of Website Translation
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By: Reagan Evans
September 29, 2017
7 Pitfalls and Best Practices of Website Translation

If you’re going to serve online customers in global markets, take a peek at this survival guide.

Translation Technology
Building Translation Teams You Can Trust
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By: Dominic Dithurbide
Building Translation Teams You Can Trust

MotionPoint sets industry best practices for selecting superior translation teams.

International Business Strategies
E-Book: Discover the ‘Secret Sauce’ to Global Digital Marketing
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By: MotionPoint
September 28, 2017
E-Book: Discover the ‘Secret Sauce’ to Global Digital Marketing

It takes more than linguistic fluency to authentically engage your global online customers.

Website Translation
E-Book: 8 Ways Website Translation Can Optimize the Customer Experience
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By: MotionPoint
September 27, 2017
E-Book: 8 Ways Website Translation Can Optimize the Customer Experience

You can create brand-perfect user experiences in global markets—without breaking the bank.

Website Translation
E-Book: Avoid Website Translation Troubles by Vetting Your Vendor
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By: MotionPoint
September 20, 2017
E-Book: Avoid Website Translation Troubles by Vetting Your Vendor

Evaluating a website translation provider should involve a rigorous look at quality, capabilities and fast turnaround—not just an attractive price.

Website Translation
5 Ways to Optimize Multilingual Websites for Better Engagement & Conversion
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By: Reagan Evans
5 Ways to Optimize Multilingual Websites for Better Engagement & Conversion

Here's how to ensure global customers can find your translated sites—and stay engaged once they get there.

Website Translation
E-Book: Choosing the Right Website Translation Approach
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By: MotionPoint
September 19, 2017
E-Book: Choosing the Right Website Translation Approach

Our new e-book showcases three ways to localize your website for international customers.

Website Translation
Striking the Right Balance with Your Website Translations
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By: Dominic Dithurbide
September 13, 2017
Striking the Right Balance with Your Website Translations

Your global customers expect a world-class experience when they visit your multilingual website. Here's how to dazzle them.

Website Translation
Improve Your Global Customer Experience with Website Translation
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By: Reagan Evans
September 11, 2017
Improve Your Global Customer Experience with Website Translation

There are lots of good reasons to localize your website. Here are three great ones.

Website Translation
The Unexpected Pains of Website Translation
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By: Dominic Dithurbide
September 07, 2017
The Unexpected Pains of Website Translation

Localizing your website for global customers is a lot harder than it sounds—especially when you use in-house resources.

Website Translation
Taking the Long View of Website Translation
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By: Reagan Evans
September 06, 2017
Taking the Long View of Website Translation

Your multilingual website is a living marketing channel that will change over time. You'll need a translation solution that adapts along with you.

Marketing Strategies
The Value of Multilingual Multichannel
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By: Reagan Evans
August 30, 2017
The Value of Multilingual Multichannel

Translating your website is a great first step, but to drive further growth in global markets, you should translate content across all channels.

Translation Technology
Translation Workflow: The Need-To-Know About People and Process
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By: Jessica Rivera
August 28, 2017
Translation Workflow: The Need-To-Know About People and Process

It takes more new employees and workflows than you probably think to build a great in-house website translation team.

Website Translation
5 Ways Website Translation Approaches Can Fall Short
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By: Reagan Evans
August 22, 2017
5 Ways Website Translation Approaches Can Fall Short

Your global brand suffers when your translation vendor can't deliver on expectations. Here are five common missteps to watch for.

Website Translation
7 Smart Ways To Choose the Right Website Translation Partner
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By: Reagan Evans
August 16, 2017
7 Smart Ways To Choose the Right Website Translation Partner

Understanding the unique aspects of website translation can help you avoid unexpected costs, delays and risk.