MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

B2B Strategy
Infographic: German’s Powerful Linguistic Role In Europe
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By: Nathan Lucas
June 12, 2018
Infographic: German’s Powerful Linguistic Role In Europe

Now more than ever, the influence of the German language can't be ignored, especially when serving online customers in the EU.

Customer Experience
Infographic: The Buying Power of Japanese-Speaking Consumers
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By: Nathan Lucas
Infographic: The Buying Power of Japanese-Speaking Consumers

Discover why Japan is a market worth supporting with localized content, especially online.

Customer Experience
Guide Graphic: 8 Tips to Make Your Small Marketing Team Seem Much Bigger
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By: Nathan Lucas
June 11, 2018
Guide Graphic: 8 Tips to Make Your Small Marketing Team Seem Much Bigger

Increase your team’s effectiveness by rethinking your approach to content ideation and utilization.

Translation Technology
Gain Control and Optimization of Your Website Translation with MotionPoint
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By: Reagan Evans
June 05, 2018
Gain Control and Optimization of Your Website Translation with MotionPoint

Discover a turn-key way to build a localized website that drives your global business—while giving you the control and performance you need.

Website Translation
How to Ensure Quality for Your Website Translations
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By: Jessica Rivera
June 04, 2018
How to Ensure Quality for Your Website Translations

Localizing your website for global markets can be fraught with challenges. Do you know what pitfalls to look for-and how to avoid them?

Customer Experience
The Importance of Speed for Global Business
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By: MotionPoint
May 31, 2018
The Importance of Speed for Global Business

Speed-to-market is critical to success in global markets. Learn why traditional translation vendors just can't keep up.

B2B Strategy
How Your Translated Website ‘Speaks’ to Local Distributors
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By: Dominic Dithurbide
May 30, 2018
How Your Translated Website ‘Speaks’ to Local Distributors

Localized sites can help you initiate, build and sustain successful distribution relationships in global markets.

Customer Experience
When Was the Last Time You Checked Your Translated Websites?
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By: Reagan Evans
May 29, 2018
When Was the Last Time You Checked Your Translated Websites?

You can’t solve problems on your localized websites if you don’t know they’re there.

Marketing Strategies
Brand Consistency: How Great Translations Drive Customer Loyalty and Revenue
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By: Dominic Dithurbide
May 24, 2018
Brand Consistency: How Great Translations Drive Customer Loyalty and Revenue

Customers notice when a company offers vastly different or confusingly varied online experiences in different countries. Consistency is key.

B2B Strategy
B2B Companies Should Consider Transactional Websites for Global Markets
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By: Reagan Evans
May 22, 2018
B2B Companies Should Consider Transactional Websites for Global Markets

There are many reasons why B2B companies should consider adding e-commerce components to their websites—especially as they enter new global markets.

Marketing Strategies
The 8 Challenges of Lean Marketing Teams
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By: Reagan Evans
May 21, 2018
The 8 Challenges of Lean Marketing Teams

Discover the consistent and proven best practices that can make the most of your resources to drive outstanding business results.

Marketing Strategies
How to Avoid Making Translation Faux Pas In Your Marketing
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By: Dominic Dithurbide
May 18, 2018
How to Avoid Making Translation Faux Pas In Your Marketing

When it comes to communicating with global customers, translation errors aren’t just awkward—they’re costly to your bottom line.

Customer Experience
Infographic: The Skyrocketing Use of Chinese Around the World
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By: Nathan Lucas
May 17, 2018
Infographic: The Skyrocketing Use of Chinese Around the World

One in six people worldwide speak Mandarin. One in five internet users are fluent in Chinese.

Customer Experience
Infographic: Arabic On the Internet Is Rapidly Growing
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By: Nathan Lucas
May 16, 2018
Infographic: Arabic On the Internet Is Rapidly Growing

Arabic is the fifth most spoken language in the world.

International Business Strategies
Infographic: Russian Is Used More and More Online
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By: Nathan Lucas
May 15, 2018
Infographic: Russian Is Used More and More Online

Russian is spoken by more than 260 million people worldwide.

Website Translation Isn’t Just About Language Translation
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By: Reagan Evans
May 14, 2018
Website Translation Isn’t Just About Language Translation

To get optimal results from your website translation solution, two things are essential: focusing on your end goals, and communicating fully with your internal teams.