MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Customer Experience
AI vs Human Content: Striking the Balance
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By: Annabelle Kite
May 15, 2025
AI vs Human Content: Striking the Balance

AI-generated content is reshaping how we create and translate at scale-faster, smarter, more efficient. But even with all its power, AI still needs a human touch to truly connect, inspire, and resonate across cultures.

International Business Strategies
What is a Localization Strategy? Everything You Need to Know
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By: Dominic Dithurbide
May 13, 2025
What is a Localization Strategy? Everything You Need to Know

Creating a localization strategy is the first step to expanding to new markets.

Translation Technology
Tailoring Website Translation Quality for Every Page
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By: Annabelle Kite
May 02, 2025
Tailoring Website Translation Quality for Every Page

Learn how to tailor translation quality across your website by strategically using human and AI powered translation—ensuring high impact where it matters most.

Translation Technology
Website Translation Services: What You Need to Know in 2025
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By: Annabelle Kite
Website Translation Services: What You Need to Know in 2025

A practical guide to website translation services, covering methods, technical setup, SEO, and how to choose the right provider for your business.

International Business Strategies
4 Best Website Translation Services in 2025
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By: Evan Kramer
April 17, 2025
4 Best Website Translation Services in 2025

If you still have an English-only website, your business could be missing out on a world of global success. Learn about the website translation services that can help your brand grow and reach new markets.

B2B Strategy
Developing a Transnational Strategy to Increase Global Reach
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By: Dominic Dithurbide
April 04, 2025
Developing a Transnational Strategy to Increase Global Reach

Learn what a transnational strategy is and how to develop one to successfully expand to global markets.

Customer Experience
International Marketing Plans: How to Succeed in Global Markets
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By: Dominic Dithurbide
April 02, 2025
International Marketing Plans: How to Succeed in Global Markets

Learn how to develop an international marketing strategy that speaks authentically to global markets.

Customer Experience
Best Practices for Multilingual Websites with Examples
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By: Nathan Lucas
Best Practices for Multilingual Websites with Examples

Discover top tips for creating multilingual websites to help designers, developers, and content creators improve localization, multilingual SEO, and user experience.

B2B Strategy
What is Back Translation and Its Importance
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By: Jessica Rivera
March 27, 2025
What is Back Translation and Its Importance

Learn about the process of back translation and the advantages of using back translation to improve translation accuracy and localization.

Customer Experience
Common Challenges of English to Spanish Translation
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By: Jessica Rivera
Common Challenges of English to Spanish Translation

Translating English to Spanish is more complex than it may seem. Although there are solutions that can expedite more simple translations, the quickest solutions are rarely accurate. Learn more about the challenges of English to Spanish translation.

Translation Technology
What is Computer-Assisted Translation (CAT) Tool?
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By: Dominic Dithurbide
What is Computer-Assisted Translation (CAT) Tool?

Learn about Computer-Assisted Translation (CAT) tools, how they improve translation efficiency, and the best use cases for this technology.

Customer Experience
Technology Overview for Mobile App Translation
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By: Reagan Evans
March 25, 2025
Technology Overview for Mobile App Translation

Learn how enterprise companies use technology to achieve seamless mobile app translation, which is essential in increasing market share and revenue on Android & iOS smartphones and tablets.

E-Commerce
Top 8 Best Multilingual Marketing Solutions
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By: Dominic Dithurbide
Top 8 Best Multilingual Marketing Solutions

Global marketing requires knowledge of international markets and linguistic and cultural nuances. Find out how the top website multilingual marketing tools can help you succeed.

B2B Strategy
English as the U.S. Language Doesn’t Revoke the Need for Translation
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By: Annabelle Kite
March 21, 2025
English as the U.S. Language Doesn’t Revoke the Need for Translation

Discover why website translation remains essential, even with English as the official language of the U.S. Learn how multilingual strategies can boost conversions, improve user experience, and help businesses expand their market reach.

B2B Strategy
Why Tariffs Will Be Good for Multilingual Content Marketing
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By: Evan Kramer
March 20, 2025
Why Tariffs Will Be Good for Multilingual Content Marketing

Discover how tariffs can drive demand for multilingual content marketing, encouraging businesses to localize their messaging, strengthen regional market penetration, and increase global competitiveness.

Customer Experience
Standardization vs. Customization: Finding the Balance (Part 1)
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By: Dominic Dithurbide
March 19, 2025
Standardization vs. Customization: Finding the Balance (Part 1)

Discover the value of customizing on-site content for international customers.