MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

7 Challenges of English to Spanish Translation
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By: Jessica Rivera
December 13, 2022
7 Challenges of English to Spanish Translation

Translating English to Spanish is more complex than it may seem. Although there are solutions that can expedite more simple translations, the quickest solutions are rarely accurate. Learn more about the challenges of English to Spanish translation.

7 Tips for Seamless English to French Website Translation
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By: Dominic Dithurbide
December 12, 2022
7 Tips for Seamless English to French Website Translation

Managing an English-to-French website translation process is a difficult undertaking. Although this is a common language pairing, there are still many challenges to consider when translating from English to French on your website.

How SEO Translation Boosts Visibility for Multilingual Audiences
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By: Dominic Dithurbide
November 09, 2022
How SEO Translation Boosts Visibility for Multilingual Audiences

Discover what SEO translation is, how it differs from international SEO, and how to go about translating content for SEO to take full advantage of the benefits.

International Branding: Help Your Brand Transcend Borders
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By: Dominic Dithurbide
October 17, 2022
International Branding: Help Your Brand Transcend Borders

Discover international branding and adjust your brand for a global market to create authenticity and increase revenue opportunities.

8 New Market Entry Strategies for Global Business
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By: Dominic Dithurbide
October 11, 2022
8 New Market Entry Strategies for Global Business

Learn how to succeed internationally by leveraging the eight most effective foreign market entry strategies.

How to Build a Comprehensive Content Localization Strategy
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By: Dominic Dithurbide
October 06, 2022
How to Build a Comprehensive Content Localization Strategy

Learn about content localization and how to develop a content localization strategy to build brand awareness and authenticity.

How Accurate is Google Translate?
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By: Jessica Rivera
September 28, 2022
How Accurate is Google Translate?

Discover if Google Translate is accurate enough for website translation, and what your better options might be.

Building an Authentic and Effective Brand Localization Strategy
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By: Dominic Dithurbide
September 22, 2022
Building an Authentic and Effective Brand Localization Strategy

Discover what brand localization is and how to develop a localization strategy that accounts for all aspects of your brand image and identity.

Advertising Translation: A Complete Guide to Multilingual Ads
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By: Dominic Dithurbide
September 16, 2022
Advertising Translation: A Complete Guide to Multilingual Ads

Translating your advertisements can open your business up to a new market, increase your CVR and lower CPCs. Learn more about advertising translation here.

6 Challenges Of Translation & Localization To Prepare For
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By: Jessica Rivera
September 07, 2022
6 Challenges Of Translation & Localization To Prepare For

Translating and localizing content creates many challenges. Discover the 6 main challenges of translation and localization and how to overcome them here.

What is a Multidomestic Strategy? +5 Examples
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By: Dominic Dithurbide
September 02, 2022
What is a Multidomestic Strategy? +5 Examples

Multidomestic strategies take local cultures, preferences, and behaviors into account in order to make international expansion successful.

Global Business Expansion: The Right Way to Expand Globally
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By: Dominic Dithurbide
August 18, 2022
Global Business Expansion: The Right Way to Expand Globally

Develop a strategy for global business expansion that takes local cultures and preferences into consideration.

How to Create a Sustainable New Market Expansion Plan
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By: Dominic Dithurbide
August 12, 2022
How to Create a Sustainable New Market Expansion Plan

Learn what a market expansion strategy is and how to create one that takes full advantage of international markets.

Why Website Localization? The Top 6 Benefits of Localization
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By: Reagan Evans
August 05, 2022
Why Website Localization? The Top 6 Benefits of Localization

Global customers respond to culturally relevant, localized marketing messages. Are you speaking their language?

Advantages and Disadvantages of Globalization
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By: Dominic Dithurbide
July 25, 2022
Advantages and Disadvantages of Globalization

Knowing the advantages and disadvantages of globalization is crucial to expanding into new markets successfully.

Mobile App Localization: Everything You Need to Know
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By: Nathan Lucas
July 18, 2022
Mobile App Localization: Everything You Need to Know

Understand the ins and outs of mobile app localization in the ever-changing translation technology industry.