MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Canada
7 Tips for Seamless English to French Website Translation
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By: Dominic Dithurbide
December 12, 2022
7 Tips for Seamless English to French Website Translation

Managing an English-to-French website translation process is a difficult undertaking. Although this is a common language pairing, there are still many challenges to consider when translating from English to French on your website.

International SEO
How SEO Translation Boosts Visibility for Multilingual Audiences
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By: Dominic Dithurbide
November 09, 2022
How SEO Translation Boosts Visibility for Multilingual Audiences

Discover what SEO translation is, how it differs from international SEO, and how to go about translating content for SEO to take full advantage of the benefits.

Customer Experience
How to Build a Comprehensive Content Localization Strategy
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By: Dominic Dithurbide
October 06, 2022
How to Build a Comprehensive Content Localization Strategy

Learn about content localization and how to develop a content localization strategy to build brand awareness and authenticity.

Customer Experience
How Accurate is Google Translate?
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By: Jessica Rivera
September 28, 2022
How Accurate is Google Translate?

Discover if Google Translate is accurate enough for website translation, and what your better options might be.

International Business Strategies
Global Business Expansion: The Right Way to Expand Globally
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By: Dominic Dithurbide
August 18, 2022
Global Business Expansion: The Right Way to Expand Globally

Develop a strategy for global business expansion that takes local cultures and preferences into consideration.

International Business Strategies
What is a Localization Strategy? Everything You Need to Know
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By: Dominic Dithurbide
July 08, 2022
What is a Localization Strategy? Everything You Need to Know

Creating a localization strategy is the first step to expanding to new markets.

International Business Strategies
Product Localization 101: Preparing Your Products for a Global Market
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By: Reagan Evans
July 01, 2022
Product Localization 101: Preparing Your Products for a Global Market

Learn about product localization and how localizing your product and related marketing materials can help you expand globally.

Customer Experience
Video Localization: Adapting Videos for New Audiences
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By: Nathan Lucas
June 23, 2022
Video Localization: Adapting Videos for New Audiences

Adapting videos for new audiences through video localization allows you to expand your reach and break into global markets.

B2B Strategy
A Complete Guide to Developing a Global Marketing Strategy
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By: Dominic Dithurbide
June 15, 2022
A Complete Guide to Developing a Global Marketing Strategy

Learn how to develop a global marketing strategy that speaks authentically to international audiences.

Translation Technology
Automatic vs. Automated Translation Management: What’s the difference?
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By: Nathan Lucas
June 13, 2022
Automatic vs. Automated Translation Management: What’s the difference?

Get more insights into how localization technologies streamline translation management for businesses targeting specific audiences in their preferred language.

Translation Technology
Software Localization 101: A Beginner’s Guide
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By: Reagan Evans
June 06, 2022
Software Localization 101: A Beginner’s Guide

Learn about the process of adapting software through localization for new markets and languages.

Translation Technology
What is Automatic Translation and How Can it Be Used?
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By: Nathan Lucas
June 01, 2022
What is Automatic Translation and How Can it Be Used?

Learn about what automatic translation is and why it is more than just the software that instantly translates content.

E-Commerce
International Ecommerce: A Guide to Digital Global Expansion
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By: Reagan Evans
May 30, 2022
International Ecommerce: A Guide to Digital Global Expansion

Learn how to take advantage of international e-commerce and understand key considerations when developing an international strategy.

International Business Strategies
Business Internationalization (i18n) vs Localization
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By: Nathan Lucas
May 23, 2022
Business Internationalization (i18n) vs Localization

Learn about internationalization and localization, and how both can help you expand into global markets.

Omnichannel
Back to the Basics: API Translation for Multichannel Marketing
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By: Reagan Evans
May 18, 2022
Back to the Basics: API Translation for Multichannel Marketing

Improve the customer experience across all languages and channels through translation APIs

International Business Strategies
How to Localize SEO to Capitalize on Global Search Volume
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By: Nathan Lucas
May 16, 2022
How to Localize SEO to Capitalize on Global Search Volume

Simply translating your website is not enough. Learn how to localize SEO efforts to take full advantage of the search volume global markets provide.